Keap: What You Need to Know

calander 2019-11-01 blog

Starting a successful business is a dream for many. With the help of technology, there are tons of applications that can help you run your business. However, since there are many applications or software to use, you may end up using too many of them, making it more difficult to keep track. Luckily, with Keap, you can have it all in one place. Everything you need to know about Keap (or Infusionsoft) is here, and how it can help you grow your business.

What makes Keap the all-in-one marketing tool?

Keap (formerly Infusionsoft), is the best CRM tool that small businesses can use. Keap can gather leads, clients, customers, contacts, and referrals which you can easily categorize on your account. That way, you won’t be confused with them as the numbers grow bigger every day. Once you have all those names, you need to get in touch with them on a regular basis. Another thing that makes Keap a powerful tool is that not only it can send those emails, but you can also customize them. You can set the multiple guidelines, categories or tabs of emails which makes your communication with them much easier. This feature will help you maximize your connection with them, and to get more referrals for future clients too.

Once you have a clear database and connection to people, you can use another feature of Keap, which is automation. The automation feature of Keap is a drag and drop feature of sequence. Wherein you can create a flow of communication with your clients, contacts, other businesses, and leads. It is friendly drip campaign maker with an easy-to-understand interface. Keap’s automation feature will be more useful once you have reached a minimum of 1000 contacts, and with this, you can easily manage your communication with all of them.

Keap also has a payment feature, from one-time purchases to recurring bills. Keap allows your customers to complete their transactions within their software. With this feature, you can also keep track of your day to day sales and transactions, you can also have a monthly or 30-day view which can help you analyze your next step as a business.

What else makes Keap the best marketing tool?

As you go along your business, and the data traffic will soon come to a steady line. You will have to think of another way to boost your traffic. Keap will help you do that too. With their customizable Campaign feature, you can easily build strategic landing pages in order to increase your viewership and gather more potential clients or leads. This feature comes with a drag-and-drop section so you can better visualize the landing pages for your potential clients or contacts.

What Now?

Keap is nothing like other marketing tools available today. It is designed specifically for maintaining a connection with your current clients, all the while gathering new ones. With its easy-to-use categorizing features, you will be able to separate them according to your liking. Everything with Keap can be customized, you can also check if your clients are opening the emails that you have sent or not. That part is very crucial to any business since you would want to understand why they are not communicating back, in order for you to solve it immediately. Keap can make a complicated task of running your business, as smooth as possible. You would have to understand that a good system that backs your business up is one of the secrets to success. Keap can help you achieve your business goals, without the need of using too many tools. Stop wasting time using multiple marketing tools - this can be confusing and time-consuming. The best time to switch to Keap is now.

If you still want to know more about how to navigate through your Keap account, you can follow this link to their official Youtube channel, and check most of their videos. It is very informative and educational.

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